The media asset management software provider

IPV has developed one of the leading media asset management products, Curator. Curator makes any brand’s video content easily accessible to anyone who needs it regardless of location, substantially enhancing video use. IPV has an enviable blue-chip client base, including leading players in multiple verticals, such as HBO, YouTube, Adidas and NASA, with a significant presence across the UK and the US.

Mobeus led a £4m investment round to back a senior team of proven operators.

Investment rationale

With further capital to support the sales and marketing function, IPV will be well positioned to target the digital marketing sector in both the US and the UK. This exciting market is growing at over 20% year-on-year.

The investment is funding increased sales and marketing activity to deliver a focused and measured growth plan. The company will continue to transition to a subscription-based model, as it capitalises on its already established client base and expands its reach in the US.

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