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ASK BOSCO connects your marketing and ecommerce data, predicting optimal media spend for maximum ROI.

ASK BOSCO® helps brands, retailers, and agencies consolidate their marketing and ecommerce data into a single dashboard. It enables automated reporting and faster, AI-powered insights that optimise digital advertising spend, driving greater ROI and overall marketing efficiency.

As digital advertising becomes increasingly expensive and complex, and third-party cookies phase out, the platform is attracting brands, retailers and agencies looking to unify their data, gain instant insights, and make faster data-driven decisions.

In July 2025, Gresham House Ventures lead a £4.1mn investment into ASK BOSCO® to accelerate platform growth and expansion.

Investment rationale

The new funding from Gresham House Ventures will be used to expand ASK BOSCO®’s senior technical and sales teams to accelerate growth across the agency and ecommerce markets and support international expansion into the US. ASK BOSCO®, a Shopify partner, will also launch an AI reporting app in the Shopify app ecosystem bringing enhanced, streamlined reporting and conversational AI capabilities directly to Shopify users.

Investment team

Hamza Rafiq

Investment Manager

Hamza joined Gresham House Ventures as an Investment Manager in February 2023.

I enjoy learning about businesses especially those disrupting their industry and working with founders to support them in achieving their vision.

He has over three years of experience investing within the European and US venture ecosystem. Initially, as an Investment Associate at Columbia Lake Partners, a European growth capital fund focused on technology investments. He then worked within the venture capital arm of NJF Capital, a family office focused on early and growth stage investing across Europe and the US.

Hamza started his career in assurance at EY, where he completed his Chartered Accountancy (ACA) qualification. He holds a BSc in Accounting and Finance.

When not in the office, Hamza enjoys spending time with his family, travelling, and staying active in the gym.

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